Kinnie launches new campaign ‘Taste’

Local iconic brand Kinnie has launched a new advertising campaign titled ‘Taste’ highlighting this unique and distinctive aspect of the beverage.

Kinnie was originally developed by Simonds Farsons Cisk in Malta in 1952, as an alternative to the innumerable colas that had proliferated in Europe since the Second World War.

Kinnie is a unique tasting, alcohol-free, natural, refreshing beverage. Its golden amber colour, and the fact that it is made from bitter oranges and a variety of aromatic herbs, lend this beverage a bitter taste which is an excellent thirst quencher. This drink is ideal on its own, particularly with a slice of orange. It also mixes excellently with a number of alcoholic drinks and cocktails.

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